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Kiwis invited to take the plunge for cancer support this Daffodil Day

Daffodil Day is set to become a whole lot cooler this year, with the launch of the NZ Daffy Dip: a new fundraising challenge inviting people across Aotearoa New Zealand to take a cold-water plunge in support of the 1 in 3 New Zealanders who will be diagnosed with cancer in their lifetime.

It is the first time the Cancer Society has launched a cold-water fundraising challenge in New Zealand, taking inspiration from similar events across the Tasman and adapting the idea for communities here.

Taking place throughout August, and especially on Daffodil Day, Friday 28 August, Daffy Dip gives community groups a fun, flexible way to raise funds for free cancer support services, practical help, accommodation, transport to treatment, and world-class cancer research.

Participants can register, share their challenge with friends and whānau, raise funds, and then take the plunge wherever works for them. From an ocean swim or lake dips to paddling pool “shinny-dips” or a cold pool at the gym, the campaign is designed to be accessible, joyful and just chilly enough to be memorable.

“We know New Zealanders love getting behind a challenge for a good cause,” says Mandy Evans, Daffodil Day 2026 Campaign Lead. “Daffy Dip is about bringing people together, having a bit of fun, and making a real difference through collective action. Every dip helps bring hope to New Zealanders impacted by cancer.”

“The idea has made waves across the Tasman, and now it’s New Zealand’s turn to take the plunge – with a version that may be a little cooler in every sense,” says Mandy. “Given the popularity of polar plunges here, we hope Kiwis will dive in and support a great cause.”

The launch of the fundraising initiative has been supported by the real-life models from Wellington’s Better Beach Babes, who donned daffodils for a promo photo shoot to show that brave dips can be bold, bright and a little bit bonkers.

Those keen to dip in style can kickstart their fundraising with a $48 self-donation at registration and receive a limited-edition Daffy Cap, while stocks last.

Community groups, workplaces, sports teams and individuals are encouraged to register now at daffy-dip.org.nz, set a fundraising goal, gather a team and start sharing their Daffy Dip story with supporters.

Funds raised through Daffy Dip support the Cancer Society to provide free tailored support services to individuals and whānau facing cancer: including emotional and practical support, transport to treatment, accommodation during care, and access to trusted information.

From left to right, Wellington Better Beach Babes dippers Maureen Flanagan and Victoria Mcintyre.